Posting happens in bursts, then stops
Busy weeks push social media to the bottom of the list, so accounts go quiet for weeks and then catch up with a rush of rushed posts.
A Social Media Virtual Assistant to Keep Your Accounts Active
A trained remote assistant plans and schedules your posts, creates on-brand graphics in Canva, replies to comments and messages, and sends a simple monthly report, so your social presence stays consistent without taking over your week.
- Local service businesses that want an active presence
- Agencies managing social posting for clients
- Coaches and consultants sharing regular content
Available this month
What you get
- Monthly content calendar
- Post scheduling
- Canva graphics
- Captions and hashtags
- Comment and DM management
Platforms
Facebook, Instagram, LinkedIn, more
Core tools
Canva, Meta Business Suite, GHL
The short answer
Social Media Assistant, explained simply
A social media virtual assistant is a remote team member who handles the day-to-day running of your social accounts. They plan and schedule posts, create graphics in Canva from your brand templates, write captions from your guidelines, reply to comments and direct messages and report on activity using Meta Business Suite and the GoHighLevel social planner.
- Platforms
- Facebook, Instagram, LinkedIn, more
- Core tools
- Canva, Meta Business Suite, GHL
- Trial period
- First 2 weeks
- Starting price
- $20/hr or $949/mo
Sound familiar?
These are the problems that usually bring people to us. If two or more apply, this service is worth a closer look.
Comments and messages go unanswered
Questions and enquiries left in comments and DMs can sit for days, and some of them are potential customers.
Making graphics takes far too long
Without templates, each post means starting a design from scratch, which turns a five-minute task into an hour.
There is no plan behind what gets posted
Without a content calendar, posts are decided on the day, which makes it hard to promote offers, events or seasonal services in time.
You cannot tell what is working
Nobody is reviewing reach, engagement or enquiries from social, so you do not know which kinds of posts are worth repeating.
What is included
Everything below is part of the work, written into your quote, and handed over with notes so you are never locked in.
Monthly content calendar
Plans a month of posts around your offers, events and content themes, shared for your approval before anything is scheduled.
Post scheduling
Schedules approved posts in Meta Business Suite, the GoHighLevel social planner or your preferred tool at suitable times.
Canva graphics
Creates post graphics, carousels and story images from your Canva brand kit and templates, keeping fonts and colors consistent.
Captions and hashtags
Writes captions from your guidelines and source material, with relevant hashtags and clear calls to action.
Comment and DM management
Replies to comments and direct messages using approved responses and passes sales enquiries and complaints to the right person.
Lead capture into your CRM
Adds people who enquire through social into GoHighLevel or your CRM with the right tags so sales follow-up happens.
Content repurposing
Turns blog posts, videos, reviews and newsletters into several social posts, so your existing material goes further.
Monthly activity report
Summarizes posts published, reach, engagement, follower changes and enquiries, with notes on what to try next month.
How the work runs
A clear path from first call to handover. You always know what is happening, what we need from you, and what comes next.
- 1 Day 1-2
Account review
We review your current accounts, brand assets, audience and goals, and agree which platforms and tasks the assistant covers.
- 2 Day 3-5
Assistant matching
We shortlist a vetted social media assistant with Canva and Meta Business Suite experience and suitable hours.
- 3 Week 1
Brand setup
You grant role-based access, and the assistant builds a Canva brand kit, post templates, a tone-of-voice guide and saved replies for approval.
- 4 Weeks 1-2
First calendar and trial
The assistant drafts the first content calendar and starts community management. If the fit is wrong, we replace them.
- 5 Month 1 onward
Monthly cycle
Plan, approve, schedule, engage and report each month, with adjustments based on what the previous month showed.
Before and after
What changes in your day-to-day once this is done properly.
Area
Before
With Getcustomerservices
Posting
Before: Irregular, decided on the day
With Getcustomerservices: Planned monthly calendar, scheduled ahead
Design
Before: Each graphic made from scratch
With Getcustomerservices: Canva brand kit and reusable templates
Engagement
Before: Comments and DMs left for days
With Getcustomerservices: Checked daily with approved replies
Leads
Before: Social enquiries lost in inboxes
With Getcustomerservices: Enquiries added to your CRM and tagged
Reporting
Before: No review of results
With Getcustomerservices: Monthly report with clear next steps
What you can expect
A consistent posting schedule
Posts go out on a planned schedule instead of whenever someone finds the time, which keeps your accounts looking active and current.
Enquiries that get a reply
Comments and messages are checked daily, and sales enquiries reach your CRM instead of being lost in an inbox.
A recognizable visual style
Templates and a brand kit keep every graphic consistent, which makes your posts easier to recognize in a busy feed.
Who this is for
- Local service businesses that want an active presence
- Agencies managing social posting for clients
- Coaches and consultants sharing regular content
- Clinics, studios and salons promoting bookings
- Owners who create content but have no time to post it
- Marketing managers who need hands-on support
Simple, fixed pricing
Clear prices, agreed before work starts. If your project needs something different, we will quote it in writing first.
Hourly
For one or two platforms with light posting. Minimum of 40 hours per month.
$20/hr billed monthly
- Post scheduling and captions
- Canva graphics from your templates
- Time tracked and itemized
- Monthly activity summary
Part-time
20 hours per week of dedicated social media support.
$949 per month
- Dedicated social media assistant
- Monthly content calendar
- Comment and DM management
- Monthly activity report
- Two-week trial period
Full-time
40 hours per week for multiple brands, locations or agency clients.
$1,699 per month
- Everything in Part-time
- Multiple brands or client accounts
- Content repurposing and short video edits
- Lead capture into your CRM
- Replacement if the assistant is not a fit
Prices in USD. GoHighLevel subscription, phone, SMS and email usage are billed by HighLevel directly and are not included.
What does a social media virtual assistant do?
A social media assistant takes care of the routine work that keeps accounts active. Each month they draft a content calendar based on your offers, events and themes, then create the graphics in Canva, write captions and schedule approved posts in Meta Business Suite, the GoHighLevel social planner or a similar tool. Most of this work happens in batches, which makes the schedule easier to manage.
Day to day, the assistant checks comments and direct messages, replies using approved responses and passes enquiries and complaints to the right person. At the end of the month they summarize what was posted and how it performed. A social media assistant is different from a strategist: they carry out a plan efficiently, while overall positioning and paid advertising decisions stay with you or a specialist.
How do you keep social posts on brand when someone else creates them?
Consistency comes from setting rules once and reusing them. During the first week, the assistant builds a Canva brand kit with your logo, colors and fonts, and a set of post templates for your common content types, such as tips, offers, reviews and announcements. They also draft a short tone-of-voice guide covering the words you use, the words you avoid and how formal your captions should be.
Everything is approved before it is published. Most clients review the monthly calendar in one sitting, using comments in Canva or a shared document to request changes. Once the assistant understands your preferences, approvals usually become quicker. If you prefer, you can approve each post individually or allow routine posts, such as reviews or reminders, to go out without separate sign-off.
- Canva brand kit with logo, colors and fonts
- Templates for each recurring post type
- Tone-of-voice guide and banned words list
- Monthly calendar approval before scheduling
Should a social media VA reply to comments and DMs?
For most small businesses, yes. Comments and direct messages are often where potential customers ask about prices, availability or bookings, and a slow reply can mean a lost enquiry. A daily check by your assistant keeps those conversations moving. Routine replies, such as thanking people or answering common questions, use responses you approve in advance so the tone stays consistent.
Some messages should come to you instead. Complaints, refund requests, sensitive personal matters and anything that could become a public dispute are flagged straight away with a summary. Genuine sales enquiries are added to GoHighLevel or your CRM with the right tags so your sales process takes over. If you use GoHighLevel, Facebook and Instagram messages can also flow into the conversations inbox for one shared view.
Frequently asked questions
Straight answers to the questions people ask us most. If yours is not here, ask us directly.
Is a social media assistant the same as a social media manager?
Not quite. A social media assistant focuses on carrying out the work: planning the calendar, creating graphics, writing captions, scheduling posts, replying to comments and reporting. A social media manager or strategist usually sets the overall direction, positioning and paid advertising strategy. Many small businesses do well with an assistant plus a clear plan from the owner, adding strategy support later if needed.
Which social media platforms can the assistant manage?
Our assistants most often manage Facebook, Instagram, LinkedIn and Google Business Profile posts, and can also handle TikTok, Pinterest, X and YouTube community features. We recommend focusing on the two or three platforms where your customers actually spend time rather than spreading effort across every network. The assistant can help you review which platforms are bringing in enquiries.
Do I need to provide content ideas for the social media assistant?
You provide direction, and the assistant does the planning. Share your offers, upcoming events, frequently asked customer questions and any photos or videos from your work. The assistant turns that into a monthly calendar and suggests ideas based on your industry and past posts. The more real material you share, such as job photos or reviews, the more authentic your content will be.
Can a social media assistant run paid ads?
A social media assistant can boost approved posts, prepare ad creative in Canva and monitor running campaigns for comments and messages. Building and managing paid ad campaigns, including audiences, budgets and conversion tracking, is a specialist skill, so we recommend a dedicated ads manager for that work. The assistant can then work alongside them by handling creative and community replies.
How do I approve social posts before they go live?
Most clients review the full monthly calendar at once in a shared Canva folder, Google Sheet or ClickUp board and leave comments on anything they want changed. The assistant updates the posts and schedules them once you sign off. If you prefer, you can approve posts weekly instead. Nothing is published without approval unless you specifically allow certain routine posts to go out automatically.
Can the social media assistant create short videos and Reels?
Yes, using footage you provide. The assistant can trim clips, add captions, music from licensed libraries and branded text in tools like Canva or CapCut, and format them for Reels, Stories, TikTok and Shorts. They do not film on location, so we suggest recording short clips during your normal work and sharing them in a shared folder each week.
How do you protect access to my social media accounts?
We use role-based access instead of shared passwords wherever possible. In Meta Business Suite, you add the assistant as a person with only the permissions they need, such as content and messages, without admin control. LinkedIn pages and Google Business Profile support similar roles. Where a password is unavoidable, it is shared through a password manager, and access is removed when the engagement ends.
What does the monthly social media report include?
The report lists posts published on each platform, reach, engagement, follower changes, top-performing posts and the number of enquiries received through comments and messages. It also includes a short summary of what the assistant noticed and what they suggest trying next month. Figures come directly from platform insights, so they reflect your real results rather than estimates.
Talk to us about Social Media Assistant
Book a free 30-minute call. We will look at what you have, tell you what we would change, and give you a fixed quote. No pressure, no jargon.